How can a brand stand out in the crowded marketplace of food delivery? Just Eat wanted their brand recognition elevated to compete with the likes of Uber Eats and Deliveroo across more than 20 countries. We worked with trusted composers to explore a huge number of ways our tagline could be voiced. The outcome was 'Did Somebody Say Just Eat' sung by Gospel singers in a sassy, catchy earworm as our audio logo. Across three major campaigns we have overseen the development of longer form versions, the engagement of Katy Perry, Snoop Dogg, Christina Aguilara & Latto, and the recording and reversions across multiple platforms and territories.

Just Eat has one of the most recognisable audio logos in the world. In just over a year it rivalled McDonald's in the public's awareness of the brand audio.